Communication
Beast brought Tesla based mobility services to Poland through a flexible and fully digital rental model
Helping Beast enter the Polish market through strategic communication, media relations and visibility across business, automotive and technology media.
Challanges & Goals
in project
Beast entered Poland with an ambitious vision of making premium electric mobility more accessible. While the company had already established its position in other markets, entering a new country required building awareness, credibility and trust from scratch among both customers and business audiences. Our goal was to support Beast's market entry through strategic communication and media relations. We focused on introducing the company to the Polish market, explaining its business model and positioning Beast as an innovative player at the intersection of mobility, technology and electromobility.
Launching a new brand in Poland required a well coordinated communication strategy and strong media presence from day one.
Introducing a new approach to Tesla rentals and mobility services required clear communication around the value proposition and business model.
Building presence across business, technology, automotive and electromobility media to support awareness and market adoption.
Entering a new market is about more than launching a product. Our role was to help Beast build credibility, generate awareness and introduce its vision for the future of mobility to Polish customers, media and business audiences.
What we do for
Beast
?
About
Beast
Beast is a mobility platform specializing in Tesla rentals and flexible access to electric vehicles. Through a fully digital experience, customers can rent Tesla cars on demand, through subscriptions or for longer periods, making premium electric mobility more accessible and convenient. By combining technology, flexibility and a customer first approach, Beast is redefining how people access and experience modern transportation.
Results
Entering Poland required more than visibility. It required helping the market understand a new mobility model and the value behind it. Our communication focused on introducing Beast to Polish audiences, building credibility around the brand and positioning the company within conversations about electromobility, technology and the future of transportation. Through strategic media relations and targeted storytelling, Beast secured coverage across leading business, technology and automotive outlets. The company appeared in media such as Rzeczpospolita, AIN Capital, MamBiznes, My Company Polska, PAP Business, Android.com.pl, ESG Trends and Elektromobilni, helping establish a strong foundation for its growth in Poland.
Beast
In Numbers
16
Media Publications
4
International Media Features
6
Interviews & Expert Commentaries
Selected publications
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